Overview
Fitness app integrating wearables, workout plans, nutrition logging, and coach messaging.
Client & Industry
Client: PulseFit Wellness
Industry: Health & Fitness
The Challenge
Users churned after two weeks because goals felt generic and progress wasn't visible enough.
Our Approach
We ran a focused discovery sprint with stakeholders, mapped existing workflows, and shipped in phases so users saw value within the first six weeks. Each release included QA, performance testing, and documentation for internal teams.
Outcome
The platform is now in daily production use. Internal teams report faster decision-making, fewer manual steps, and clearer visibility into the metrics that matter to leadership.